How we add value

Commercial Planning

We build the commercial case behind airline launch, growth and change. Clear plans, realistic assumptions and work that stands up to scrutiny from regulators, investors and other stakeholders.

Operating Licence Support iconOperating Licence Support

We help tailor your plan to ensure it meets the requirements of an airline operating licence application, fully compliant with the prevailing regulations. We work with you to ensure the regulators receive a case that is economically coherent and credible over the required life span of the plans.

Route Economics

We estimate realistic fare levels and calculate costs by route, so our modelling gives a clear and accurate view of route profitability.

We can analyse performance down to time, date and season, helping clients understand not just whether a route works, but when and why.

Reservation Systems

We have worked with most reservation system suppliers, so we know the market well and can help you choose what fits.

We advise on specification, selection and implementation, and how the system supports the wider business.

Changing a reservation system later can be expensive, disruptive and operationally painful, so getting it right first time is vital.

Revenue Management iconRevenue Management

We help airlines get the most out of every seat through stronger pricing, inventory control and revenue analysis.

This can include support with the commercial logic behind revenue management, the processes that drive it, and the systems that help make it work.

It is also an area where new technology and AI are changing what is possible, and we can help clients understand how to use that intelligently.

Distribution

Airline distribution now offers dizzying possibilities, and the right answer depends on the airline, the market and the strategy.

We advise on the pros and cons of direct channels such as web and app, physical agents, online travel agents, GDSs and newer channel disruptors.

We help clients choose the right mix and set it up in a way that supports revenue, control and long-term commercial performance.

Payment Processing

We help airlines turn sales into cash that is collected, controlled and properly accounted for.

We understand BSPs, PayPal, Revolut, credit and debit cards, cash and a wide range of other payment methods used across the airline industry.

The result is payment processing that works commercially, operationally and at scale.

Aeropolitical Matters

We help clients navigate traffic rights, market access and the regulatory barriers that can make or break a route.

Customer Care Systems

We help airlines design customer care that is modern, practical and good for the brand.

We know how we can help you amaze your passengers, for example by adding money to their boarding cards, so the card itself becomes a ticket to a drink or a meal.

Investment Support

We help clients prepare for investor meetings with stronger business cases, better materials and clearer commercial thinking.